Create and operate your own publishing company, and learn how to effectively promote and place your songs into income-generating opportunities.
Learn the ins and outs of music supervision, from both the artist and the supervisor standpoint. Understand the tools used by production teams, and discover the creative approaches, negotiation techniques, and licensing practices essential for artists who are interested in generating income from film or TV placements or students who want a career in music licensing.
To get that perfect piece of music for use in that certain scene in a film or TV show, a music supervisor must understand how to work collaboratively with songwriters, producers, artists, publishers, directors, and performance rights organizations. To succeed as a music supervisor, you must also understand the statutes that govern who gets paid for what when a piece of music is licensed for use in film or TV. This certificate program enables you to navigate this terrain with a firm grasp on the issues related to music licensing, copyright law, and music publishing.
With the power in the music industry shifting from the major labels and other gatekeepers to the artists, the role of a manager is more important than ever. A manager that has a detailed understanding of the new and evolving marketing, technology, legal, touring, licensing and business strategies is an invaluable member of any artists team. The Master Certificate in Artist Management provides a complete tool kit to anyone interested in success as an artist manager.
Learn the Modern Music Business with Berklee. Discover the opportunities available in music promotion, distribution, concert touring, music publishing, music marketing, and artist management.
The Berklee In the Pocket: Music Publishing 101 is a handy primer and quick reference guide to help you around the many obstacles of the shifting music industry and the vital importance publishing plays to help you make money from your music. Learn how to:
Music Publishing 101 also includes a glossary of music publishing and copyright terms as well as music organizations for further research.
George Howard is an Associate Professor of Management at Berklee College of Music. Additionally, Mr. Howard is the COO of…